Brand animation

You can spend time and effort defining your brand values, only for them to be forgotten.

But a quality brand animation will tell people about your products and elevate your brand. And it’s great for tricky topics that most people would struggle to understand.

We’re a brand animation company with a talented team of illustrators, strategists, animators and analysts. We’re not woolly and we don’t produce fluff. We make content that simplifies the complex, brings brands to life, and delivers results.

We’ve worked with global businesses like Shell, Sony, BAFTA, Admiral Insurance and Samsung to name a few. And they’ve all said pretty nice things about us.

If that’s what you need, get in touch

Let's talk brand animations

Brand animation at Definition

We’ll start by having a chat with you about what you’re looking for.

From there, we’ll bounce some ideas around in a creative workshop and come up with concepts to present back to you. They might be utterly serious, the might be a bit more wacky, depending on what your style and brief  is.

And we’ll put together a brand animation that highlights your brand at its very best. Whether it’s character-based or abstract, 2D or 3D, we’ve made over a thousand animations. So you’ll be in safe hands.

Our brand animation production tips

A brand animation is an excellent way to make your brand stand out from competitors’. You can be cheeky, fun, humorous or serious. The right brand animation will make sure you’re always memorable.

From animated logos (that rotate, transform, hide and reveal, travel or expand), to colours and background imagery, animation gives you the freedom to reinforce your brand colours and styles, making your brand unforgettable.

From simple gifs to full-blown video series, animated videos are perfect for impactful social campaigns.

Brand animations are perfect for ensuring your brand identity flows through every marketing and distribution channel. Luckily, we’re brand animation specialists with many hats. So we can help you with writing, social and internal comms too.


“The video team at Definition were an absolute joy to work with. It’s rare to work with an agency that get what you’re hoping to achieve so quickly and do so with such success. Sian, Jamie, Becky and Tab were passionate, creative and professional, whilst remaining sensitive to our context and needs. They kept on-top of every aspect of our project from start to finish and the final result is one we’re really proud of. I couldn’t recommend them enough.”

Beccy Rushton, Brand Marketing Manager at Cambridge University Press

An image of a blue and white megaphone on yellow background on the brand animation page.